Media & Public Relations.
Content & Video Marketing.
Empowering business owners, coaches and experts to reach a wider audience through generating free publicity and unlocking their sellable stories.
Listen to the NEW Podcast.
Improve Your Content in 5 Minutes with Simone Cunningham.
Hi, I’m Simone Cunningham, a content and public relations expert with more than 20 years industry experience. Every week I share actionable tips in content, marketing, video creation and how to get your story featured in the media and online, so you can take your business from invisible to in demand.
Hi everyone. In today’s episode, I hope to alleviate some confusion by explaining the differences between the terms “press release,” “media release,” “media alert,” and “media pitch?”
If you think they all kind of sound the same, you’re not alone.
01:30 What is a “press release” or “media release”?
02:45 What is a “media alert”?
03:48 What is a “media pitch”?
Remember to listen to the full episode for all the details.
If you’re ready to start amping up your public relations activities now and would like some assistance, book your FREE Unlock Your Sellable Story Audit (1:1 call).
We’ll discuss your goals, find your sellable story and start planning your next media release or media pitch.
If you’d like to take me up the offer I just mentioned, click here to book or visit simonecunningham.com.
For more tips join my Facebook Community – Media and Content Strategies for Driven Business Owners.
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Thank you for listening. Please remember to rate, review and follow me if you found this episode valuable.
Enjoy the rest of your day. I’ll see you in the next episode.
Simone 🌸
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StitcherBook your FREE Unlock Your Sellable Story Audit with me here where we discuss your goals, unlock your sellable story and start planning your next media pitch.
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Create Media Stories, Video and Content Marketing that
Hi, I’m Simone Cunningham. Partner with me to create streamlined, consistent, passion-fuelled content that connects and converts. I take the guesswork and overwhelm out of public relations, video and digital content creation and marketing. Transforming you and your business from invisible to in demand.
Ways to work with me.
01
*LAUNCHING FEBURARY 2022* Video Confidence and Content Creation Masterclass
I'm so excited for you to join me for my VIDEO CONFIDENCE AND CONTENT CREATION MASTERCLASS.
Over 6 weeks I'll show you step-by-step how to create SEO video and digital content marketing that's alive with passion and purpose, and attracts your ideal clients.
Stop stressing, and overthinking, and start creating. Hop on the waitlist now!
02
Confident On Camera Masterclass.
The SECRETS TO PRESENTING ON CAMERA WITH CONFIDENCE MASTERCLASS is for those that want to improve their video presenting skills NOW.
You understand how important it is to use videos to promote your business, but may feel too self-conscious, overwhelmed or lack the know-how to do it professionally and with confidence.
Through a series of one-hour LIVE 1-ON-1 online training sessions with me, you'll learn how to look, speak and feel better on camera - so it looks effortless.
The packages I offer are tailored to your experience and your goals - whether it be to create social media videos, online course content or improve your Zoom presentations.
The best place to start is to book a chat with me and let's get you confident on camera. Ready?
03
Mastering the Media Intensive Training.
MASTERING THE MEDIA is the ultimate shortcut to securing free publicity and turning your business, or personal brand into an industry authority.
We all know how expensive advertising is, so getting earned media coverage is invaluable. In the public eye, it also positions you as an expert with unmatched credibility and authority.
When it comes to the media you only have ONE CHANCE to make a good first impression. To get their attention you need to think like a journalist. This means delivering your story in exactly the right way to hook them and position yourself as their go-to authority.
In my 1-ON-1 LIVE online intensive course you’ll learn step-by-step how to implement my signature 'think like a journalist' publicity strategy to get featured in the media so you can repeat it again and again!
Ready? Let's do this! Book a chat with me and let's get you in the media.
04
Video & Digital Content Marketing Consultant.
If you feel overwhelmed or confused when it comes to creating videos, written content and marketing for your brand, you’re not alone.
I take the guesswork out of digital and video content creation, and help you create authentic, targeted content that separates you from your competitors.
Through my content marketing agency, eWords Agency, I offer a range of video and digital content marketing services to get you started, or back on track.
If your video and digital content isn't getting done, or your old content marketing strategy isn't cutting it anymore, jump on a success strategy call with me today.
Let's talk about the best way to work together to achieve the results you desire.
Testimonials From Amazing Clients
What People Are Saying.
Simone has been the perfect person to help me navigate blogging content and video presentations - her expertise is priceless! I have learnt so much from Simone and am feeling much more confident about blogging dos and don'ts and how to best engage my clients.
I've recently completed Simone's video training. It was well worthwhile as it gave me all the answers I needed and more to complete my first video session. Simone made me feel relaxed during filming and was able to create video content I have been very happy with.
I've tried before and the difference is amazing. Thanks so much for all your support and training. Simone, you have been a pleasure to work with!
Our engagement with Simone has been very pleasant as she gets your brief very quickly and then translates this into highly professional results. I have no hesitation in highly recommending Simone. She has demonstrated that she is very experienced and delivers her assignments always on time.
For a long time I’ve been wanting to learn how to present on video and get my content under control, but I couldn’t find the right person. I feel like I’ve struck gold with Simone.
She was patient and really is so knowledgeable about what kind of social media and blog content I should be making to appeal to my audience, SEO and how to pull it all together and make videos. I can't wait until my clients see me now!!!
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Media Exposure & Public Relations.
Insider tips on how to get your business featured in the media. I work with clients to mould their ideas into a fantastic news story that the media and the community will be interested in learning about. It’s a win-win. All you need to do is book a call with me to get the ball rolling.
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Without giving all my secrets away this the NUMBER ONE WAY to grow your business and attract new clients. Talk to me today about implementing a short videos strategy that will set you apart and get clients messaging you. I guarantee it’s more affordable than you think and if you start now you’ll be way ahead of all your competitors. Book a call with me to discuss.
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Book a Success Strategy Call with me today to discuss your business's needs.
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Insider tips on how to get your business featured in the media. I work with clients to mould their ideas into a fantastic news story that the media and the community will be interested in learning about. It’s a win-win. All you need to do is book a call with me to get the ball rolling.
Sign Up to My VIP List for Free Resources & Special Offers.
When you join my VIP List you’ll get instant access to my Marketing Welcome Pack. This gives you four fantastic resources up front, PLUS ongoing access to free tips and resources all year round.
You’ll also be the first to know about VIP discounts for all my masterclasses and coaching. So what are you waiting for?
Want to learn more about me?
Simone Cunningham.
Media & Public Relations Advisor.
Content Marketing & Video Marketing Authority.
Director of eWords Agency.
I’ve built a long career in media, communications and marketing – crafting brand content and video storytelling. This didn’t happen overnight but over the last 20 years.
My career began after I obtained Bachelor’s Degree in Business Communications from QUT in Brisbane. I honed my communications and writing skills as an on-camera news and current affairs journalist and producer for Channel Nine and Channel Seven. Later moving into managing communications and marketing operations for corporates, not-for-profits and government. Five years ago I founded eWords Agency, a content marketing and video marketing agency that develops and distributes online content for small and medium businesses.
I’m passionate about helping business owners, leaders and coaches get free publicity, create video and written brand content that reflects their core values and inspires their audience to connect with them.
I’m also committed to sharing my industry knowledge and the latest trends with my clients as their media and public relations advisor, content and video marketing consultant, one-on-one coach, through my workshops and YouTube channel.
I’m here to help you create the best version of your brand and share it with a wider audience through media coverage and free publicity.
If you’re interested in discussing your content marketing goals, book a call with me today.
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